Why is YA So Important?
Anyone who has paid attention to publishing trends these last few years knows that Young Adult (YA) is a huge, saturated market. It seems authors are writing more YA than ever, and bookstore shelves burst with author debuts and series. There are a lot of reasons for the current popularity of YA, which we will take a look at later. The impact of YA cannot be understated. YA typically targets teens between 14-17, though many readers older and younger partake in this age genre.